Karen Cappello: “Do You Find Your Niche or Does Your Niche Find You?“

Karen Cappello: “Do You Find Your Niche or Does Your Niche Find You?“

Figuring out a niche is perhaps one of the most perplexing and nerve-wracking things for a new coach. Some marketing experts will say you choose a niche. Others say to decide on a niche. And still others say you must find your niche.

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